3/19/08

Sombrio 2008


For the past ten years Dave Watson and crew have been trying to make sure we don't look like a bunch of fools in solid color jerseys with lightning bolts on the chest. They have approached the small world of mountain bike apparel with a keen eye and a passion to outfit us with the highly functional, stylish clothing. Lets be honest, skateboarders and snowboarders get it, bmxers and surfers get it but mountain biking can certainly use a helping hand. Blending state-of-the-art fabrics with progressive patterns and colorways gives them an edge. The design is pretty spot on, the website oozes so much visual media that they must be taken seriously.
They have an impressive approach to global impact, implementing The Natural Step Framework they strive to be a eco-conscious company. 2008 truly marks the tenth year for Sombrio and there is no doubt that the next ten will be just as tremendous. If you have not tried the product, give it a whirl. You won't be disappointed and if you are, your not pedalling fast enough. Sombrio 2008

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