Norco's Aurum DH

The word is Latin for Gold.

I have to be honest I have never been a big fan of the Norco full suspension bikes. Especially the Italian inspired noodle bike from a year or so ago. The company went back to the drawing board and over some extensive time prototyping and testing have come up with what appears to be one of the more aesthetically pleasing bikes we have seen this year. The fluid and sometimes narrow diameter tubing gives a "light" look to the bike. Details such as the shock mounting hardware, headtube and hidden seatpost clamp are all signifiers of the attention to detail that the designers took. An ingenious little solution at the der. hanger is pretty ingenious. They have adopted the Syntace X-12 system for the rear axle and hanger mount area. The hanger mount is designed around a typical chainring bolt that is designed to fail in a crash or rock altercation. They have also provided an extra bolt for the system near the downtube/bottom bracket junction on the frame. Nifty. Prices will be between $3400 to $7350. Which is no cheap investment but what is?

The name is growing on me. To say they struck gold may be incorrect it appears that they have engineered gold. So maybe Alchemy is more fitting?

More images and words at Bike Mag.


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